THE GROWTH SPRINT™
Tired of Trying to Justify Your Mediocre CRO Program?
work with us to move faster, test smarter and scale with confidence.
Delivered to 230+ mentees
Kyle Newsam
Lead Mentor
Right now, I want to help a handful of funded B2B SaaS teams ditch slow, frustrating experimentation cycles…
…and instead launch a meaningful experiment in under 1 day (yep, you read that right!)
Why? Well here’s the reality - speed often wins
If there’s one thing I’ve learned helping 500+ companies scale, it’s this:
🧠 You don’t need more test ideas.
⏳ You need a win. Fast.
Especially if ROAS is tanking…
Investor confidence is waning…
And your funnels are stagnant.
You’ve got traffic. You’ve got a product.
But your growth..? It’s flatter than 5-day old Coca-Cola.
Why?
Because you’re overcomplicating & overthinking things.
You’re one successful experiment away from hitting your next, big milestone.
Trusted mentor to individuals from companies like:
There’s this myth or expectation that things take time…
But this is part of the problem. You don’t need more time.
While you take months to go from idea to impact the best teams are doing it in days.
They’re executing & learning faster.
Not getting caught up in ‘meetings about meetings’
So, what do they have that you don’t?
A simple system.
It’s what gives them a competitive advantage.
That’s why I created the Growth Sprint™.
It’s a tactical 1-day workshop for high-growth SaaS teams who want to move fast, run smarter experiments and hit business milestones without relying on luck.
…it’s what I wish I had when I first started out in this space.
The 6hr Sprint That’ll Change The Way You Run Your Program
We’ll break it into 3 key phases:
Phase 1:
Constraint Killer™
Constraint Killer™
Fix your program… fast
- We’ll map your funnel end-to-end to identify bottlenecks
- Rally your team around ONE high-leverage constraint
- Define clear success metric for the sprint – no fluff, real impact
RESULT:
No scattered ideas. No political debates. Just strategic focus.
Phase 2:
Hypothesis Engine™
Go from idea to impact.
Hypothesis Engine™
Go from idea to impact.
- We’ll run a rapid ideation session where decisions are made.
- Align ideas with outcomes that leadership cares about
- Pressure test ideas against impact & feasibility
RESULT:
Walk away with a single, high-impact experiment designed to move a core metric
Phase 3:
Launch Loop™
Build it. Tag it. Launch it.
Launch Loop™
Build it. Tag it. Launch it.
- We’ll build a lean, functioning experiment directly in your preferred tool
- Deploy tags and strategic metrics to track ROI
- QA & Launch your latest experiment
RESULT:
You leave the sprint with a live experiment, not just a Google sheet of ideas.
This simple, three-phased approach is designed to shake up your CRO program… it’ll get people invested by showing them what’s truly possible with the right system
Who it’s NOT for:
This sprint won’t work if…
- You don’t have traffic or leads yet
- You want someone to “just do everything” without involving your team
- You can’t make fast decisions or move quickly
- You want theory, not execution
Who it’s for:
You’ll love this if…
- You’re running paid traffic and want higher ROAS
- You’ve got test ideas but nothing’s moving
- You’ve got a new testing tool and want ROI
- Your team needs speed, clarity & external pressure to ship
- You want to go from guesswork to experiments with impact
Why Trust Me?
I’m ex-Optimizely (the world’s leading experimentation platform) where I onboarded 100’s of companies. I’ve helped SaaS companies go from zero to launch in under a week.
I’ve led CRO and growth workshops for companies like Google, Samsung, Adidas and the BBC. I’ve seen what slows teams down and more importantly - what gets them shipping.
This sprint is the distilled version of what I do with funded teams every week. You get all the clarity, coaching and firepower - without the 6-month consulting retainer.
Frequently asked questions
What are the general requirements for joining a sprint?
What we look for:
- You need to have an existing CRO, Growth or Experimentation team & be using an experimentation tool
- Ideally your business is in Growth phase or beyond – if you’re in the prelaunch phase, then we’re probably not ideal for you. Get in touch once you’re live and have customers
- Being coachable is a big plus. We’re here to push and challenge you so that you can get past the things that have been slowing you down.
- Be willing to make a change. Unfortunately, we can’t do the heavy lifting for you.
Are there any Money Back Guarantees?
Yes! If you’ve completed the sprint, launched an experiment and you’re not happy that this has been meaningful for your business you’ll get your money back.
With experimentation, we can’t guarantee ‘winners’ but our aim is to embed change. After the sprint, you still have our support for any questions that may come up while the test is live & while you’re interpreting the impact.
Who is the Growth Sprint™ for?
It’s primarily for ambitious teams who want to run better experiments. They may have invested in an experimentation tool but realise that they’re not getting ROI. They have the right people in their team but they just aren’t seeing impact. Experimentation can be pitched as a simple thing but it touches many parts of a business and needs a lot to make it successful and sustainable.
What type of Ongoing Support is there?
The standard support after a sprint is 14-days. This typically covers the period where your experiment is live and you might have some questions. We’ll answer questions, coach your team and share tools where necessary.
What if we're a startup?
Being a startup isn’t necessarily a problem. It comes down to whether experimentation makes sense for your business. The good news is that we can figure this out on a call before you make any commitments.